Exclusive Content:

The State of Assessment in K-12 Education: Study & Trends

Our first K-12 assessment-focused research study uncovers vital stats...

Driving the Learning Journey With Actionable Assessment

A roadmap for reframing assessment in your classroom, turning...

Mobile app engagement: The ultimate guide

Got a ton of users to download your app?...

Experience Essentials: Commerce

Just the basics

Jasmine had a virtual work event in three days – and nothing in her wardrobe seemed right. She started shopping online and found a blouse she liked. But she couldn’t figure out if the item was in stock at a store near her. With just a few days until the event, she couldn’t risk ordering online and not having it arrive in time. In continuing her search, Jasmine found the same blouse at a different retailer’s site. Not only could she quickly see that it was in stock at a store nearby, but she could also reserve it in her size and get curbside pickup.

The next day, when she arrived at the retailer’s local store, a sales rep brought the blouse right to Jasmine’s car – the colour and sizing were just as she expected. The sales representative even picked out a few accessories to pull the look together. Jasmine purchased all the items and was pleased with the overall experience.

For the retailer who lost the sale, the story could have ended differently if they’d had the flexibility to extend the shopping experience from online to offline. The phenomenon known as BOPIS – “buy online, pick up in-store” – has shown a year over year increase of about 130 percent, according to Adobe’s 2020 Digital Economy Index. The retailer who earned the sale had the right technology in place to stay on top of the BOPIS trend – and to adapt to even newer trends, like curbside pickup. This made all the difference. Jasmine will remember how easy the whole experience was and, chances are, become a repeat customer.

Download Experience Essentials: Commerce Whitepaper

experience-essentials-commerce

Newsletter

Don't miss

The path to experience driven commerce

Three milestones to better experiences. There is no more business...

What to Look for in a UCaaS Provider

When COVID-19 first struck, many organizations rushed to deploy...

Level up your ABM strategy

Account Based Marketing (ABM) is a B2B marketing strategy...

A comprehensive guide on B2B lead nurturing

Lead nurturing is structured to create a bond with...

Emerging tech sooths pandemic disrupted supply chains

Jaguar, Land Rover and Colgate-Palmolive are among the many...

The State of Assessment in K-12 Education: Study & Trends

Our first K-12 assessment-focused research study uncovers vital stats and key trends that are top of mind for educators nationwide, as well as perspectives...

Driving the Learning Journey With Actionable Assessment

A roadmap for reframing assessment in your classroom, turning data into insights that accelerate learning, and engaging students in the learning process. The road to...

Mobile app engagement: The ultimate guide

Got a ton of users to download your app? Congrats! But don’t pop that champagne bottle yet. Did you know that 25% of apps are...
Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our team.