Thryv announced the appointment of Robin Brenner as Senior Vice President of Ecosystems and Partnerships today. In this newly created leadership role, Brenner will direct the strategic expansion of global channel and technology alliances for Thryv. In addition, her actions will speed up the process of reaching markets and acquiring customers for the firm. Therefore, this move is a clear indication that Thryv is keen on developing collaboration revenue channels. As a consequence, the small business clients will benefit from better digital technologies.
Brenner brings more than fifteen years of industry expertise to Thryv. Throughout her career, she successfully bridged complex technology platforms with impactful business outcomes. Previously, she held key partnership and business management positions at leading technology firms including Cisco, Fujitsu, Hewlett Packard, and Microsoft. Therefore, her deep domain knowledge will help transform strategic alliance strategies across the small business sector.
“Partners represent a significant opportunity to accelerate customer acquisition, expand our market reach and create new value for our small business customers,” said Thryv President Grant Freeman. “Robin’s expertise in building industry-leading partner programs and technology alliances will be instrumental as we accelerate partner-led customer acquisition and create new growth opportunities for Thryv.”
Driving Channel Innovation for Small Business Growth
Most recently, Brenner worked as Head of Technology Partnerships at Paylocity. During her tenure, she established and scaled the firm’s initial partnership framework and marketplace ecosystem. Moreover, strategic technical integrations under her direction drove substantial platform adoption across diverse customer segments. Now at Thryv, she will build high-impact partner ecosystems that generate new growth avenues. Thus, Thryv continues strengthening its market leadership in small business software automation.
“Small businesses are looking for technology that simplifies how they find new customers, and that’s exactly what Thryv’s new Growth Platform does,” said Brenner. “I’m excited to build a partner ecosystem that expands Thryv’s revenue channels and creates new opportunities for AI innovation.”
Consequently, this executive placement positions the organization for rapid channel expansion. In addition, software integrations will allow service providers to acquire clients more efficiently. Ultimately, Thryv remains focused on empowering small businesses through constant innovation and strong strategic alliances.
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Source: Businesswire
