Gravyty recently announced a major executive Marketing Appointment to drive higher education technology innovation. The company named Margaret Onisick Lawless as Chief Product and Technology Officer. Additionally, Gravyty named Brandon Stec as Senior Vice President of Marketing. Both leaders bring decades of experience in AI-powered engagement solutions and edtech leadership. Together, they will advance Gravyty’s unified platform across student success, advancement, alumni engagement, and athletics.
Scaling Product and Technology Vision
Lawless brings over 25 years of executive software leadership in mission-driven organizations. Most recently, she served as Chief Product and Technology Officer at TeachTown. At TeachTown, she led engineering, IT, curriculum, product management, marketing, and customer support teams. Consequently, she aligned product innovation directly with customer success across education platforms.
Lawless has previously occupied senior management positions at Intelerad and Relias Learning. She has also developed scalable software solutions through her influential stint at Blackbaud. In all these positions, she has been able to modernize the portfolio of products as well as provide a transformative experience for customers.
With her new role at Gravyty, she ensures that the organization is able to develop a product vision and technology strategy. Lawless ensures that the company offers AI-based engagement solutions to its clients throughout the education journey. Lawless aligns the customer’s needs with the product strategy and business goals.
“Higher education is navigating enormous change, driving demand for technology that allows institutions to work smarter, strengthen engagement, and better utilize their teams and resources,” said Lawless. “Gravyty has built a strong foundation, and I look forward to working with the team to continue developing solutions that empower customers to achieve their missions and create meaningful connections with the people they serve.”
Elevating Global Marketing and Go-To-Market Strategy
Meanwhile, Brandon Stec joins Gravyty as part of this strategic Marketing Appointment. Stec brings over ten years of growth marketing experience in education technology and sports. Most recently, he directed marketing leadership initiatives at Frontline Education. At Frontline Education, he helped K–12 organizations modernize daily operations and boost engagement.
Earlier, Stec led digital marketing and strategy for Community Brands’ nonprofit and education portfolio. He took on that responsibility following the acquisition of Gesture. Now, this new Marketing Appointment positions Stec to oversee Gravyty’s global marketing strategy. He will manage brand positioning, demand generation, public relations, and go-to-market execution.
Furthermore, this high-profile Marketing Appointment expands Gravyty’s reach to colleges worldwide. Stec will show institutions how AI transforms engagement throughout the student journey.
“Gravyty is redefining how institutions build meaningful relationships across the education lifecycle,” said Stec. “The opportunity to tell those stories while supporting institutions through thoughtful, purpose-built AI is what drew me to the company. I look forward to elevating Gravyty’s brand as we continue to grow and support our customers’ success.”
Executive Leadership Drives Enterprise Growth
CEO Justin Beck emphasized the strategic significance of each executive Marketing Appointment. He noted that both leaders bring complementary strengths during a vital growth phase.
“Margaret and Brandon are exceptional leaders who bring complementary strengths to Gravyty at an exciting point in our growth,” said Justin Beck, CEO of Gravyty. “Just as importantly, they both bring deep experience serving education and mission-driven organizations, giving them firsthand insight into the challenges our customers face every day. Margaret’s expertise in product and technology, combined with Brandon’s experience building high-growth marketing organizations, will strengthen our ability to deliver solutions that solve real institutional challenges while expanding our ability to serve colleges and universities around the world.”
Ultimately, this executive Marketing Appointment reflects Gravyty’s ongoing commitment to purpose-built AI innovation. The company continues to enhance user experience, operational efficiency, and long-term customer relationships. Consequently, this pivotal Marketing Appointment equips Gravyty to drive sustained enterprise growth.
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Source: PRNewswire
